Meet my new companion…

Sleeping puppyEver since I got diagnosed with cancer in August 2012, I have been acutely aware of the fact that professionally, things were going to change dramatically for me.

While I intend to beat this thing, I also need to consider that a lot of things will change for me – things that I can do, things that I won’t be able to.

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My Happiness Oats™ :) Recipe

Happiness OatsA while back, when I started making breakfasts at home for the sheer fun of it, I concocted a quick breakfast dish that made me happy everytime I had it, so I named it Happiness Oats™ (with the ™ firmly tongue-in-cheek :) ).

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An Update on my Health Matters

This is the second post I am making about my health matters. In case you missed the first one, you should go back and read it first.

In short: I have cancer.

The details of the disease are actually unimportant, because cancer is such a terrible disease that any of its forms can be devastating to the patient, and his family and friends.

It isn’t very different for me.

But I promised back in September 2012 that I would update those of you interested if there was anything to report, and now there is.

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Sponsoring FOSS.IN

When we announced the resumption of FOSS.IN earlier this year, we didn’t think we would have too many problems doing so. Everyone missed the event, and the outbreak of joyous “huzzah”s was proof enough of that.

But we had not counted with one thing – sponsor weariness.

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Compelling Reasons

People don’t buy something because we want them to, or because we make it easier/cheaper to buy it.

People buy something when you answer the all-important question:

“What’s in it for me?”

You may have the greatest of reasons to offer

“Drag and drop”
“Rounded corners”
“Customisation”
“Cheaper”
Etc

But none of them are compelling reasons.

“Lets you create an event schedule in minutes”
“Meet people you want to hire”
“Learn skills to advance your career”
“Develop soft skills that employers value highly”

are compelling reasons, and people will buy even at twice the price.

What compelling reason have you offered people to buy your product? And where is it documented?