Posts by Atul Chitnis

The Imminent “Smartphone” Plateau

I believe that the concept of the primadonna “smartphone” has started to plateau. Despite protests from the gadget crowd (who usually are the last to know anyway because they are too enamoured with their latest purchase), I see the “smartphone” having run its race. It will now give way to what the original Personal Digital [...]

On Online Privacy

Recently, I was interviewed by a publication on the subject of online privacy, who then chose to use only part of the answers they asked of me. As it is my policy in such cases, here is the entire set of answers I gave.

Tablets Are Not Mobile Devices!

The biggest buzzword in town these days is, of course, “mobile”. Everyone is talking about it, everyone wants in on the game, and of course everyone predicts that it will be the next cash cow. The problem is that just about everything smaller than a PC is now being tagged as a “mobile platform”, including [...]

Are you really a supporter of your cause?

When you say that you are a supporter of something, have you ever considered whether you are in fact a supporter (someone who actively contributes to the cause) or just a casual fan – someone who simply follows the crowd when there is fun to be had, but does nothing actively to further the cause?

Marketing is a River

It is interesting how misunderstood the concept of “marketing” is. Way too many people equate marketing with selling, creating awareness about a product, a campaign, etc. Something that you do at a specific time, when you are trying to achieve an objective. And usually something negative. Let me try and explain how I see the [...]

The Wind of Change, 2012 Edition

Recently, I was quoted in an article about early retirement, which resulted in a hilarious number of people reacting with “What? You retired???” Most of the people who reacted this way are people who have known me for a long time, and were surprised that I was even talking about retirement. They probably missed my [...]

One More Thing…

Two years ago, in 2010, we announced that FOSS.IN/2010 would be the last one. There were a lot of reasons for this, which have been documented here. Since then, I have been searching all over India for an annual event that I could attend every year just like FOSS.IN, but with a bigger focus on [...]

Announcing PRODUCTISE.IN/2012

Last year, we announced a brand new event – PRODUCTISE.IN. This event was meant to take on the hard topic of product development – not the funding, not the VCs, not the exits, but the actually core of a startup – the product. Unfortunately, we ran into several hitches. First, the notice was way too [...]


This is a talk with a difference My talk at TEDxMSRIT, about designing products for users. This is a fun talk, with a serious message. And the organisers made sure that they made me look like Mephistopheles on stage – a totally new look for me Enjoy!